AI Absorption Ledger / SNOW

Snowflake

SNOW · Q3 2026 · reported 2026-09-02 · revenue $1.55bn

Assessment

The quarter ended 2026-07-31 gives the first number management ties to AI revenue and the first traced figure for what the company pays for models. Revenue was , up , with product revenue of up , growth faster by than two quarters earlier. Asked to split that acceleration, the CEO put the AI products at approximately of it, which on prior-year product revenue is of added growth. It bounds the increase, not the level; the ledger’s estimate of AI product revenue is , of product revenue, against a quarter earlier. The count of accounts using AI, given in the two prior quarters, is withdrawn, and the CFO now lists machine learning and notebooks inside AI revenue, a wider definition this quarter is read on and the earlier quarters are not.

The 10-Q discloses a commitment to one third-party AI service provider, made to support the AI products, of over a term ending November 2028, raised by during or after the quarter, with remaining: drawn between December 2025 and the quarter end. A note gives third-party cloud expense, including AI inference and GPUs, as approximately of cost of product revenue against a year earlier; what that leaves after core consumption at the prior-year rate is the ledger’s cost of serving AI products, . A share of the drawdown with an allowance for other providers would come to more than that, so the ledger caps the quarter’s model provider fees at it: , of the AI revenue estimate, at the ceiling the filed cost lines allow. On the filed lines the fees are below the AI revenue estimate at the point and the two ranges overlap, so the sources do not establish that the company pays model providers more than its AI products bring in. Guidance for the non-GAAP product gross margin fell by to on the AI mix, the 10-Q says provider terms compress the margin of the AI offerings, and cloud infrastructure expense including AI inference and GPUs rose in cost of product revenue and in research and development.

Against that spend the company sets hiring. It added employees in the half against a year earlier, and the filing’s tables agree, with headcount up on the year and revenue up . The CFO says growing cloud costs are offset by slowing headcount expense. The ledger sizes the hiring avoided at , a range that runs from nothing, since the filing attributes none of it to AI. One outside bill is stated, of annual agency spend. Support automation and services delivery, which carried rates in earlier quarters, are not mentioned; the support headcount line still falls the way the earlier claims predict, and the professional services gross margin fell to from .

Steps from the prior quarter: AI revenue outside the agent products moves from quantified to withdrawn, as the count of accounts using AI is no longer given while a share of growth is given for the first time; model provider fees move from described to quantified on the 10-Q’s commitment; the cost of serving AI products moves from described to bounded; fees and cost to serve both move from conduit to product-defensive, on the filing’s own words about provider terms; the outside bill displaced returns as quantified; support automation and services delivery go quiet; CoWork replaces the name Snowflake Intelligence with a stated count. Revenue from AI-native companies, which management calls small, and a frontier engineering program paid on outcomes open as channels. Natoma closed for and is read as an AI acquisition; Observe is not. Every size in this exhibit remains the ledger’s inference.

Sized channels against the income statement, Q3 2026

12 of 16 channels sized

Each blue mark is one channel's dollars for the quarter; a bar is the range of an estimate. Grey marks are the company's reported lines. The distance between them is the point: how large the AI channel is next to the line it sits in.

New money and old money, Q3 2026

7 new8 expanded1 relabelled

Each channel is tagged once for whether its money existed before language models, from the company's annual report and call at the start of the period. A bar splits one flow's sized dollars by that tag. The incremental total is the part that would not be there without the models: a new channel counts in full, an expanded one only for what AI added, a relabelled one at zero.

Paid for AI$66mn to $125mn sized

new $48mn to $70mnexpanded $19mn to $55mn

Incremental total $66mn to $125mnpoint $91mn$2.8mn in 1 channel has no traced baseline
Cost displaced by AI$50k to $106mn sized

expanded $50k to $106mn

Incremental total $50k to $106mnpoint $27mn
Revenue arriving through AI$60mn to $192mn sized

new $60mn to $116mnrelabelled $0 to $76mn

Incremental total $60mn to $116mnpoint $81mn
Cost imposed, or revenue lost, by others’ AI$0 to $15mn sized

new $0 to $15mn

Incremental total $0 to $15mnpoint $1.5mn

The sized total counts every channel the company credits to AI, including relabelled money that existed before language models and the ledger's own estimates for it. The incremental total counts relabelled channels at zero. A flow is split by layer where its dollars sit at more than one: end use, compute sold to builders, and hardware. The same dollar can be a buyer's spend, a cloud's revenue and a chipmaker's revenue, so the layers are never added together.

Paid for AI5 channels · $66mn to $125mn sized · $66mn to $125mn incremental

vendor bill

Fees paid to third-party model providers

3.1% to 4.5% of the quarter’s revenue; overlaps another channel, not added into totals

our inferencedisclosure: quantified· motive: product-defensive· before LLMs: new

The 10-Q gives the first traced figure for this channel, a level the company commits to pay. An agreement with a third-party AI service provider that began in December 2025, made to support the AI products, was amended during the quarter or after it: more for the first contract year, a total minimum commitment of over a term ending November 2028 against before, and remaining at the quarter end (claims c37, c38, c39). The difference, , was drawn between December 2025 and the quarter end; the filing does not give the quarter’s share. A share of it with an allowance for other providers comes to more than the cost-of-revenue cloud lines leave for AI, so the size, the ledger’s own, is capped at the ledger’s cost of serving AI products, : , which is of the AI product revenue estimate and sits at the ceiling the filed cost lines allow. The 10-Q names Anthropic and OpenAI among the providers whose prices set its costs and margins (claim c103).

Evidence: 16 quotes, 9 figures, 3 confounds, 1 from before coverage

What the company pays outside AI labs for the frontier models behind its AI products: Anthropic, OpenAI and Google models offered natively on the platform. The 10-Q for the quarter ended 2026-07-31 discloses a minimum purchase commitment with one third-party AI service provider, made to support the AI products, and what remains of it; usage bought through public cloud providers counts toward it. The fees sit in third-party cloud infrastructure expense inside cost of product revenue, which is the cost of serving AI products, so this channel overlaps that one, is sized no larger than it at any end of its range, and stays out of totals. No source says the agreement covers the company’s own internal use.

Why this motive

The 10-Q says frontier model providers hold substantial leverage over price, that the prices of providers it names significantly influence its costs and gross margins, and that the terms it accepts compress the margin of its AI offerings (claims c41, c103, c42). Usage is still charged to customers, the conduit reading of the prior quarters. The tells conflict, and the less durable motive is taken, as for the cost of serving AI products.

Before LLMs: new

The anchor names no model provider bill. The fiscal 2024 10-K describes Cortex, then in preview, as a managed service that serves LLMs, and cost of product revenue of is explained by cloud infrastructure and support staff alone. A token bill could not exist before LLMs, and the anchor is silent on its size.

“More favorable pricing with our cloud service providers, product improvements, scale in our public cloud data centers, and continued growth in large customer counts will contribute to year-over-year gross margin improvements.”
CFO, prepared remarks, earnings call, 2023-05-24

Figures

  • Total minimum purchase commitment to the third-party AI service provider over the three-year term ending November 2028 · as-of 2026-07-31
  • Additional spend committed for the first contract year under the amended agreement with a third-party AI service provider · as-of 2026-07-31
  • Minimum purchase commitment to the third-party AI service provider still remaining · as-of 2026-07-31
  • Amount drawn on the commitment between December 2025 and 2026-07-31 · as-of 2026-07-31
  • Total minimum purchase commitment before the amendment · as-of 2026-07-31
  • Estimated model provider fees as a share of estimated AI product revenue · 2026-CQ3
  • Third-party cloud infrastructure expenses (including AI inference and GPUs) as a share of cost of product revenue, approximately · 2026-CQ3
  • Third-party cloud infrastructure expenses as a share of cost of product revenue, prior-year quarter, approximately · 2025-CQ3
  • Model and GPU cost of serving AI products for the quarter, estimated · 2026-CQ3

What else could explain it

  • line composition: The commitment covers one provider. The fees sit in third-party cloud infrastructure expense in cost of product revenue, which the filing does not split.
  • other: The quarter’s share of the drawdown is assumed; the drawdown itself is traced.
  • other: An amount drawn on a commitment may include prepayment and is not necessarily the expense recognized; a drawdown larger than the cost lines can hold points that way.

Quotes

“the Company amended an existing three-year agreement with a third-party AI service provider that began in December 2025 to support the Company’s AI products.”
c37 · Filing, notes, 10-Q periodic report, 2026-09-04
“Under the amended agreement, the Company has committed to spend an additional $190 million for the first contract year, increasing the total minimum purchase commitment over the three-year contract term ending November 2028 to $390 million.”
c38 · Filing, notes, 10-Q periodic report, 2026-09-04
“As of July 31, 2026, the total remaining minimum purchase commitment was $270 million.”
c39 · Filing, notes, 10-Q periodic report, 2026-09-04
“Services accessed through certain public cloud providers may be applied toward the Company’s contractual spend commitments under this amended agreement.”
c40 · Filing, notes, 10-Q periodic report, 2026-09-04
“Frontier proprietary AI model providers have a strong market position and, as a result, enjoy substantial leverage over the prices of their technology and the commercial and product terms and conditions governing their use.”
c41 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“In order to gain and retain access to frontier AI models and remain competitive, we have accepted and may continue to accept pricing and other terms that deviate from our standard commercial terms, introduce increased risk related to operational complexities and liability exposure, and contribute to margin compression from our AI offerings.”
c42 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“In addition, our platform currently operates on public cloud infrastructure provided by Amazon Web Services (AWS), Microsoft Azure (Azure), and Google Cloud Platform (GCP), and services provided by these public cloud providers and frontier AI model providers such as Anthropic and OpenAI, and our costs and gross margins are significantly influenced by the prices we are able to negotiate with these providers, which in certain cases are also our competitors.”
c103 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“(1)Third-party cloud infrastructure expenses, including those related to AI inference and graphics processing units, incurred in connection with customers’ use of the Snowflake platform and the deployment and maintenance of the platform on public clouds, including different regional deployments, represented approximately 75% and 70% of cost of product revenue for the three months ended July 31, 2026 and 2025, respectively, and 74% and 69% of cost of product revenue for the six months ended July 31, 2026 and 2025, respectively.”
c102 · Filing, notes, 10-Q periodic report, 2026-09-04
“As models have gotten more powerful, cost has absolutely become a concern.”
c43 · CEO, qa, earnings call, 2026-09-02
“We are absolutely seeing a lot of interest in being able to switch between different models and also to optimize cost.”
c44 · CEO, qa, earnings call, 2026-09-02
“Within our harnesses, many of the requests that we get from customers come in this mode that we call auto, where we can pair up the task with the model that is most appropriate for that particular task.”
c45 · CEO, qa, earnings call, 2026-09-02
“even the frontier models have been revising prices down on a regular basis and have been introducing additional models to their families, which have kept costs somewhat in check relative to the usage of organizations.”
c46 · Executive, qa, earnings call, 2026-09-02
“We have not changed the direction we've been on, which is we're not training models to go get into a frontier type of model.”
c47 · Executive, qa, earnings call, 2026-09-02
“To help our customers optimize cost, performance, and speed, we've introduced Cortex AI Gateway, which dynamically routes each task to the right model based on customer-defined policies and real-world performance data with cost and governance controls built in.”
c10 · CEO, prepared remarks, earnings call, 2026-09-02
“These increases were primarily due to an increase of $113.6 million and $199.7 million in third-party cloud infrastructure expenses (including those related to AI inference and GPUs) for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year, mainly as a result of increased customer consumption of our platform.”
c54 · Filing, mdna, 10-Q periodic report, 2026-09-04
“We have heard from many, many customers that they made large commitments to one specific model company, and later on are saying, "Oh, I should have wanted to do a different model." Whereas the commitment to Snowflake gives them that flexibility, and as Sridhar said, automatic routing into what is the right model for the right task.”
c87 · Executive, qa, earnings call, 2026-09-02

By quarter

  • Q1 2026described · our inference · conduit · $9.0mn to $39mn
  • Q2 2026described · our inference · conduit · $24mn to $50mn
  • Q3 2026quantified · our inference · product-defensive · $48mn to $70mn

cost of-revenue

Model and GPU cost of serving AI products, in cost of product revenue

3.1% to 4.5% of the quarter’s revenue

Incremental total: counts in full.

Matched line moved : the whole line, not this channel.

our inferencedisclosure: bounded· motive: product-defensive· before LLMs: new

Management now attaches a number to the cost of the AI mix: guidance for the non-GAAP product gross margin falls to , lower by , which the CFO attributes to a higher mix of AI workloads carrying a lower contribution margin (claims c48, c49). Applied to the year’s guided product revenue that reduction is ; it is an increment against the earlier plan and not the cost itself. The 10-Q reports more third-party cloud infrastructure expense, including AI inference and GPUs, and a lower product gross margin it attributes to newly launched capabilities (claims c54, c55). A note to the segment table gives that expense, including AI inference and GPUs, as approximately of cost of product revenue against a year earlier (claim c102). The size is the ledger’s own, : the cloud expense that share gives, less core consumption at the prior-year cloud cost per dollar of product revenue, which comes to of the AI revenue estimate. The counterparty is mixed: model providers paid third-party model fees, and the cloud providers that rent the GPU and inference capacity.

Evidence: 16 quotes, 12 figures, 5 confounds, 1 from before coverage

The cost of running AI for customers: third-party model fees and the GPU and inference capacity rented from cloud providers, including capacity for open models the company runs itself. It sits inside third-party cloud infrastructure expenses in cost of product revenue, which the filings describe as including AI inference and GPUs without splitting them out; each 10-Q gives that expense as a share of cost of product revenue for both years, and the ledger sizes the channel as what that share leaves after core consumption at the prior-year rate. The payees are model providers and hyperscalers, so the counterparty is mixed.

Why this motive

The 10-Q says the company accepts model providers’ pricing to remain competitive and that this compresses the margin of its AI offerings (claim c42), and the CFO lowers the gross margin outlook for the AI mix while putting margin after adoption (claims c49, c51). Usage is still charged to customers, the conduit reading of the prior quarters; the tells now conflict and the less durable motive is taken.

Before LLMs: new

At the anchor cost of product revenue was for fiscal 2024, defined as third-party cloud infrastructure and support personnel with no mention of GPUs or inference, at a product gross margin of ; the non-GAAP product gross margin was in the first quarter of that year. An inference bill for customers’ AI usage is not in the anchor.

“More favorable pricing with our cloud service providers, product improvements, scale in our public cloud data centers, and continued growth in large customer counts will contribute to year-over-year gross margin improvements.”
CFO, prepared remarks, earnings call, 2023-05-24

Figures

  • Third-party cloud infrastructure expenses (including AI inference and GPUs) as a share of cost of product revenue, approximately · 2026-CQ3
  • Third-party cloud infrastructure expenses as a share of cost of product revenue, prior-year quarter, approximately · 2025-CQ3
  • Estimated cost of serving AI products as a share of estimated AI product revenue · 2026-CQ3
  • Non-GAAP product gross margin guidance for fiscal 2027, as lowered · FY2027
  • Reduction in fiscal 2027 non-GAAP product gross margin guidance on the quarter, in percentage points · FY2027
  • The guidance reduction in product gross margin applied to the year’s guided product revenue · FY2027
  • Non-GAAP product gross margin · 2026-CQ3
  • Non-GAAP product gross margin, prior-year quarter · 2025-CQ3
  • Third-party cloud infrastructure expenses in cost of product revenue (including AI inference and GPUs), year-over-year increase · 2026-CQ3
  • Cost of product revenue, year-over-year increase · 2026-CQ3
  • Non-GAAP cost of product revenue above what the prior-year cost rate would give on this quarter’s product revenue · 2026-CQ3
  • Product revenue guidance for fiscal 2027, as raised · FY2027

Reported line it is matched to

Non-GAAP cost of product revenue was against , a non-GAAP product gross margin of against . At the prior-year cost rate the cost would have been lower. The 10-Q attributes of the GAAP increase of to third-party cloud infrastructure, including AI inference and GPUs, and the margin to newly launched capabilities net of cloud discounts (claims c54, c55).

2026-CQ3: 2025-CQ3: 2026-CQ3: 2026-CQ3: 2026-CQ3: 2025-CQ3: 2026-CQ3: 2025-CQ3: 2026-CQ3:

What else could explain it

  • line composition: Third-party cloud infrastructure expense holds the whole platform’s hosting cost; the filing names AI inference and GPUs inside it and gives no split.
  • mix shift: The margin outlook moves with the mix of AI revenue as well as with its cost; a guidance reduction measures both.
  • operating leverage: Discounts on cloud purchases offset part of the AI cost in the reported margin (claim c55).
  • acquisition: Amortization of acquired developed technology added to GAAP cost of product revenue, mostly Observe.
  • other: The estimate inherits the uncertainty of the AI revenue estimate it is built on.

Quotes

“Turning to margins, for FY 2027, we now expect 74% non-GAAP product gross margin.”
c48 · CFO, prepared remarks, earnings call, 2026-09-02
“This revised outlook includes a higher revenue mix from fast-growing AI workloads, which carry a lower contribution margin today.”
c49 · CFO, prepared remarks, earnings call, 2026-09-02
“You saw our non-GAAP product gross margin go down to 74% because we have increased our guidance so much.”
c50 · CFO, qa, earnings call, 2026-09-02
“Then we will work on sort of the margin implication of that.”
c51 · CFO, qa, earnings call, 2026-09-02
“Yes, we have pretty different economics when it comes to open source models since we run the inference ourselves.”
c52 · CEO, qa, earnings call, 2026-09-02
“We are delivering continued operating margin expansion as we offset growing cloud costs with slowing headcount expense.”
c53 · CFO, prepared remarks, earnings call, 2026-09-02
“These increases were primarily due to an increase of $113.6 million and $199.7 million in third-party cloud infrastructure expenses (including those related to AI inference and GPUs) for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year, mainly as a result of increased customer consumption of our platform.”
c54 · Filing, mdna, 10-Q periodic report, 2026-09-04
“Our product gross margin was 71% for each of the three and six months ended July 31, 2026, compared to 72% for each of the three and six months ended July 31, 2025, primarily due to costs attributable to newly launched product capabilities and features that have not yet reached economies of scale, partially offset by higher discounts for our purchases of third-party cloud infrastructure.”
c55 · Filing, mdna, 10-Q periodic report, 2026-09-04
“We have experienced and may continue to experience difficulties sourcing GPUs to support our AI offerings, and we are required to make long-term commitments in an unpredictable market which may lead to GPU spending in excess of actual utilization.”
c56 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“On the other hand, incorporating open-source AI models into our products may require us to host and operate those models, which requires significant infrastructure investment and creates additional operational and performance responsibilities without product features or commitments that proprietary AI model providers offer.”
c57 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“In order to gain and retain access to frontier AI models and remain competitive, we have accepted and may continue to accept pricing and other terms that deviate from our standard commercial terms, introduce increased risk related to operational complexities and liability exposure, and contribute to margin compression from our AI offerings.”
c42 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“Services accessed through certain public cloud providers may be applied toward the Company’s contractual spend commitments under this amended agreement.”
c40 · Filing, notes, 10-Q periodic report, 2026-09-04
“Within our harnesses, many of the requests that we get from customers come in this mode that we call auto, where we can pair up the task with the model that is most appropriate for that particular task.”
c45 · CEO, qa, earnings call, 2026-09-02
“The mix between our AI products and the course changed a little, but we are still committed as we guided to increasing our overall operating margin.”
c97 · CFO, qa, earnings call, 2026-09-02
“(1)Third-party cloud infrastructure expenses, including those related to AI inference and graphics processing units, incurred in connection with customers’ use of the Snowflake platform and the deployment and maintenance of the platform on public clouds, including different regional deployments, represented approximately 75% and 70% of cost of product revenue for the three months ended July 31, 2026 and 2025, respectively, and 74% and 69% of cost of product revenue for the six months ended July 31, 2026 and 2025, respectively.”
c102 · Filing, notes, 10-Q periodic report, 2026-09-04
“In addition, our platform currently operates on public cloud infrastructure provided by Amazon Web Services (AWS), Microsoft Azure (Azure), and Google Cloud Platform (GCP), and services provided by these public cloud providers and frontier AI model providers such as Anthropic and OpenAI, and our costs and gross margins are significantly influenced by the prices we are able to negotiate with these providers, which in certain cases are also our competitors.”
c103 · Filing, risk factors, 10-Q periodic report, 2026-09-04

By quarter

  • Q1 2026described · our inference · conduit · $13mn to $39mn
  • Q2 2026described · our inference · conduit · $31mn to $50mn
  • Q3 2026bounded · our inference · product-defensive · $48mn to $70mn

engineering

AI inference and GPU spend on the company’s own development and operations: increase over the prior year

1.1% to 2.7% of the quarter’s revenue

Incremental total: counts in full.

Matched line moved : the whole line, not this channel.

our inferencedisclosure: bounded· motive: efficiency· before LLMs: expanded

The 10-Q now names this cost as the primary cause of the rise in research and development expense: third-party cloud infrastructure, including AI inference and GPUs, up on the prior-year quarter, against a quarter earlier (claim c58). The line still mixes AI with other development cloud cost, so the figure bounds the channel’s increase. The CFO says growing cloud costs are offset by slowing headcount expense (claim c53). The size is the ledger’s own, , an assumed share of the reported increase: an increase over the prior year and so a lower bound on the quarter’s spend. The counterparty is the cloud providers the line is paid to.

Evidence: 5 quotes, 5 figures, 2 confounds, 2 from before coverage

What the company spends on AI compute for itself: GPUs to develop its AI products and the inference its own engineers and other staff consume through coding agents and internal agents. It sits in third-party cloud infrastructure expenses inside research and development, which each 10-Q describes as including AI inference and GPUs. The CFO pairs this spend with slower hiring. The filings give only the year-over-year increase in that expense, so the channel is sized as the AI part of the increase: a lower bound on the quarter’s spend, since GPUs for AI were already in the line at the anchor.

Why this motive

Carried and restated by the CFO: growing cloud costs are offset by slowing headcount expense, and AI reduces the reliance on headcount growth (claims c53, c59).

Before LLMs: expanded

Cloud spending to develop the platform predates the agent tools: it rose in fiscal 2024 inside research and development of , and the anchor 10-K already names GPUs to develop AI technology among those expenses. Inference consumed by the company’s own staff is not described in the anchor. The size is the change AI made, not the whole line.

“•the amount and timing of operating expenses, particularly research and development expenses, including with respect to GPUs to develop AI Technology”
Filing, risk factors, 10-K periodic report, 2024-03-26
“Third-party cloud infrastructure expenses incurred in developing our platform also increased $42.4 million for the fiscal year ended January 31, 2024, compared to the prior fiscal year.”
Filing, mdna, 10-K periodic report, 2024-03-26

Figures

  • Third-party cloud infrastructure expenses in research and development (including AI inference and GPUs), year-over-year increase · 2026-CQ3
  • Research and development · 2026-CQ3
  • Research and development, prior-year quarter · 2025-CQ3
  • Research and development, year-over-year increase · 2026-CQ3
  • Third-party cloud infrastructure expenses in research and development (including AI inference and GPUs), year-over-year increase · 2026-CQ2

Reported line it is matched to

Research and development was against , up , of which the 10-Q attributes to third-party cloud infrastructure including AI inference and GPUs (claim c58).

2026-CQ3: 2025-CQ3: 2026-CQ3: 2026-CQ3:

What else could explain it

  • line composition: The line holds all cloud spending for developing the platform; AI inference and GPUs are a named part with no split.
  • other: Internal use outside research and development would sit in other lines and is not in this figure.

Quotes

“Research and development expenses increased $75.5 million and $138.0 million for the three and six months ended July 31, 2026, compared to the three and six months ended July 31, 2025, respectively. These increases were primarily due to an increase of $42.5 million and $61.6 million for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year, in third-party cloud infrastructure expenses, including those related to AI inference and GPUs, incurred primarily in developing our platform.”
c58 · Filing, mdna, 10-Q periodic report, 2026-09-04
“We are delivering continued operating margin expansion as we offset growing cloud costs with slowing headcount expense.”
c53 · CFO, prepared remarks, earnings call, 2026-09-02
“AI is driving greater efficiency and reducing our reliance on headcount growth.”
c59 · CFO, prepared remarks, earnings call, 2026-09-02
“Finally, we are increasingly using AI as part of our internal operations. For example, we use AI to enhance research and development, sales and marketing, services delivery, and compliance activities.”
c60 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“We have not changed the direction we've been on, which is we're not training models to go get into a frontier type of model.”
c47 · Executive, qa, earnings call, 2026-09-02

By quarter

  • Q1 2026described · our inference · exploratory · $1.1mn to $5.4mn
  • Q2 2026bounded · our inference · efficiency · $7.6mn to $19mn
  • Q3 2026bounded · our inference · efficiency · $17mn to $43mn

other

Amortization and retention cost of acquired AI companies (TensorStax, Natoma)

0.07% to 0.44% of the quarter’s revenue

Incremental total: counts in full.

our inferencedisclosure: quantified· motive: offensive· before LLMs: expanded

Natoma closed on 2026-06-03 for preliminary consideration of , a little above the amount stated at signing (claims c61, c62). The 10-Q gives its purchase accounting: of developed technology over years and of shares to its employees expensed over years (claim c63), which straight-line is and a full quarter; its revenue since acquisition was not material (claim c66). The size is the ledger’s own, : those amounts prorated from the acquisition date, with TensorStax carried. Amortization of acquired developed technology in cost of product revenue rose , mostly Observe, and is not credited to AI.

Evidence: 8 quotes, 7 figures, 3 confounds, 2 from before coverage

The income-statement cost of buying AI companies whose products sit inside the AI channels: TensorStax, autonomous agents for data engineering folded into Cortex Code, and Natoma, a Model Context Protocol platform for agents built into the agent products. It is the amortization of their acquired technology and the post-combination stock compensation; the purchase price is outside the income statement. Observe, an observability company bought in February 2026, is read as an acquisition confound and none of its cost is credited to AI here, though the filings call it AI-powered.

Why this motive

Carried: the acquired products are built into separately priced AI products with stated account counts; Natoma is already part of the gateway product (claim c64).

Before LLMs: expanded

Buying language-model companies predates coverage: the anchor records the purchase of Neeva for in fiscal 2024, and the anchor call dates the company’s start in language models to the earlier purchase of Applica. No cost of TensorStax or Natoma was in the income statement before their acquisitions in November 2025 and June 2026. The size is the change AI made, not the whole line.

“During the three months ended July 31, 2023, we acquired all outstanding stock of Neeva Inc. and its equity investee (collectively, Neeva), a privately-held company which developed search technology powered by artificial intelligence language models, for $185.4 million in cash.”
Filing, mdna, 10-K periodic report, 2024-03-26
“Snowflake had an early start in support of language models through last year's acquisition of Applica, now in private preview.”
CEO, prepared remarks, earnings call, 2023-05-24

Figures

  • Purchase consideration for Natoma, preliminary · as-of 2026-06-03
  • Developed technology acquired with Natoma · as-of 2026-06-03
  • Estimated useful life of the Natoma developed technology, in years · as-of 2026-06-03
  • Shares issued to Natoma employees, expensed as stock compensation after the acquisition · as-of 2026-06-03
  • Straight-line amortization of the Natoma developed technology per full quarter · 2026-CQ3
  • Straight-line expense of the Natoma employee shares per full quarter · 2026-CQ3
  • Amortization of acquired developed technology in cost of product revenue, year-over-year increase · 2026-CQ3

What else could explain it

  • acquisition: Observe’s amortization and cost sit in the same lines and are credited to no AI channel.
  • line composition: Neither Natoma’s nor TensorStax’s cost is reported separately; both are computed from purchase accounting.
  • other: Straight-line expense over the stated lives is assumed; stock compensation with vesting conditions may be recognized on a different schedule.

Quotes

“On June 3, 2026, the Company acquired all of the outstanding capital stock of Natoma Labs, Inc. (Natoma), an enterprise Model Context Protocol platform for AI agents.”
c61 · Filing, notes, 10-Q periodic report, 2026-09-04
“The preliminary purchase consideration was $128.3 million, which was comprised primarily of approximately 0.5 million shares of our common stock valued at $110.5 million as of the acquisition date and $17.7 million in cash.”
c62 · Filing, mdna, 10-Q periodic report, 2026-09-04
“The $54.4 million fair value of these shares is accounted for as post-combination stock-based compensation over the requisite service period of three years.”
c63 · Filing, notes, 10-Q periodic report, 2026-09-04
“Cortex AI Gateway also extends AI from insight to action through its integration of Natoma.”
c64 · CEO, prepared remarks, earnings call, 2026-09-02
“Amortization of acquired developed technology intangible assets also increased $11.9 million and $23.7 million for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year.”
c65 · Filing, mdna, 10-Q periodic report, 2026-09-04
“From the date of acquisition through July 31, 2026, revenue attributable to Natoma, included in the Company’s condensed consolidated statements of operations for the three and six months ended July 31, 2026, was not material.”
c66 · Filing, notes, 10-Q periodic report, 2026-09-04
“This includes approximately one percentage point of growth from Observe, consistent with our previous outlook.”
c32 · CFO, prepared remarks, earnings call, 2026-09-02
“Accelerated Product Velocity: Launched over 330 product capabilities to general availability in the first half of fiscal 2027, up 35% year-over-year, and recently introduced Cortex Sense for business context and Cortex AI Gateway, which extends AI from insight to action through its integration of Natoma.”
c95 · Filing, press release, 8-K earnings release, 2026-09-02

By quarter

  • Q1 2026bounded · our inference · offensive · $137k to $880k
  • Q2 2026quantified · our inference · offensive · $176k to $880k
  • Q3 2026quantified · our inference · offensive · $1.1mn to $6.9mn

other

Frontier engineering: outcome-based delivery teams for customers’ AI projects

0.04% to 0.36% of the quarter’s revenue

Incremental total: counts at zero at the point and in full at the high end, with no traced baseline.

Matched line moved : the whole line, not this channel.

our inferencedisclosure: described· motive: exploratory· before LLMs: expanded

Answering a question about its forward-deployed engineers, the CEO describes a frontier engineering team with industry expertise that commits to business outcomes for customers and is paid only when it delivers them (claims c68, c69). No size is given. Professional services revenue grew while headcount in the line rose to from , and the gross margin fell to from ; the 10-Q attributes the cost to headcount and does not name the program (claim c71). The size is the ledger’s own, , an assumed share of the by which the gross loss exceeds the prior-year rate.

Evidence: 6 quotes, 6 figures, 3 confounds, 2 from before coverage

What the company spends on a program of engineers with industry expertise who commit to business outcomes for customers using the agent products, and are paid only when the outcome is delivered. The cost sits in professional services and other, which runs at a gross loss. The filing attributes that line’s cost to headcount and does not name the program. It is a budget redirected to AI work, sized as a level (the whole program cost) with no traceable baseline, so its size counts in the undetermined amount.

Why this motive

An early program described by its intent: engineers with industry expertise who commit to outcomes and are paid on delivery (claims c68, c69). No revenue or cost is claimed for it.

Before LLMs: expanded

Professional services already ran at a gross loss before the program: a gross margin of in fiscal 2024 on cost of , with staff, which the anchor 10-K attributed to scaling the organization. Outcome-based engagements are not described in the anchor. The size is the whole of an activity that existed before.

“Professional services and other gross margin declined for the fiscal year ended January 31, 2024, compared to the prior fiscal year, primarily due to overall increased costs from scaling our professional services organization, including increased headcount and amortization of an acquired developed technology intangible asset as a result of the Mountain business combination.”
Filing, mdna, 10-K periodic report, 2024-03-26
“We are still focused on investing in efficient growth with a concentration on continuing to sign new customers, ensuring these customers are migrated quickly and successfully, leveraging our PS team and partner resources, and selling our newer solutions, such as Snowpark and Streamlit, to win more personas in the enterprise.”
CFO, prepared remarks, earnings call, 2023-05-24

Figures

  • Professional services gross loss: how much larger it is than the prior-year loss rate would give on this quarter’s revenue · 2026-CQ3
  • Professional services and other gross margin (negative: a gross loss) · 2026-CQ3
  • Professional services and other gross margin, prior-year quarter (negative: a gross loss) · 2025-CQ3
  • Professional services and other revenue, year-over-year growth · 2026-CQ3
  • Professional services and other headcount · as-of 2026-07-31
  • Professional services and other headcount, a year earlier · as-of 2025-07-31

Reported line it is matched to

Professional services and other revenue was against at a gross loss of against . At the prior-year loss rate the loss would have been smaller. The 10-Q attributes the cost increase to personnel cost from increased headcount, partly offset by lower partner cost (claim c71).

2026-CQ3: 2025-CQ3: 2026-CQ3: 2025-CQ3: 2026-CQ3: 2025-CQ3: 2026-CQ3:

What else could explain it

  • line composition: The line holds all professional services, training and partner work; the program is not separated.
  • other: Faster delivery with the coding agent reduces billable hours in the same line, which would also slow its revenue; the sources do not separate the causes.
  • one time item: Outcome-based engagements defer revenue until delivery, so part of the widening may reverse.

Quotes

“We've also hired a set of exceptional folks that have industry expertise that can answer simple questions around what are the top six things that are going to make the biggest difference to a company's top line and bottom line, and is there a new perspective that we can offer to these?”
c67 · CEO, qa, earnings call, 2026-09-02
“This is what the frontier engineering team is doing. It is combining a knowledge of what is possible with the data platform, with the harnesses like CoCo and CoWork, with the industry-specific knowledge needed to drive meaningful outcomes to our customers.”
c68 · CEO, qa, earnings call, 2026-09-02
“Obviously, we get paid only when we deliver outcomes in situations like this, but it's also in the fact that Snowflake is an open, well-understood platform.”
c69 · CEO, qa, earnings call, 2026-09-02
“We have talked publicly about working with folks like Sanofi in our frontier engineering program.”
c70 · CEO, qa, earnings call, 2026-09-02
“Cost of professional services and other revenue increased $6.2 million and $20.3 million for the three and six months ended July 31, 2026, compared to the three and six months ended July 31, 2025, respectively. These increases were primarily due to an increase of $8.9 million and $24.3 million in personnel-related costs and allocated overhead costs for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year, as a result of increased headcount.”
c71 · Filing, mdna, 10-Q periodic report, 2026-09-04
“Professional services and other revenue increased $0.5 million and $11.8 million for the three and six months ended July 31, 2026, compared to the three and six months ended July 31, 2025, respectively, as our professional services organization continues to expand and evolve to help our customers further realize the benefits of our platform.”
c72 · Filing, mdna, 10-Q periodic report, 2026-09-04

Cost displaced by AI5 channels · $50k to $106mn sized · $50k to $106mn incremental · 2 not sized

back office · cheap to verify

Hiring avoided across the company through its own AI

0% to 6.7% of the quarter’s revenue

Incremental total: counts in full.

Matched line moved : the whole line, not this channel.

our inferencedisclosure: quantified· motive: efficiency· before LLMs: expanded

The CFO gives the count for the half: employees added against a year earlier, which leaves for the quarter against (claim c74). The 10-Q’s tables agree: employees at the quarter end, more than a quarter earlier, and growth of on the year with revenue up . Management credits disciplined headcount management and says AI is reducing the reliance on headcount growth (claims c73, c59), with examples in finance planning and sales prospecting (claims c77, c78); the filing attributes expense increases to headcount and stock compensation (claim c82). The size is the ledger’s own, : positions not added since coverage began, against the earlier pace, at a loaded cost with an assumed share attributed to AI.

Evidence: 15 quotes, 14 figures, 3 confounds, 2 from before coverage

Personnel cost the company says it avoids by running its own agent products in every function: management points to net headcount additions well below the prior year, a small reduction in force, and productivity equal to a stated number of staff. The displaced cost would sit across operating expenses and cost of revenue; the filings report headcount by function and attribute nothing to AI. Function-level savings are read as channels inside this one.

Why this motive

A displaced line visibly shrinks: employees added in the fiscal year to date against a year earlier (claim c74), with the filings’ headcount tables in agreement, and the CFO says AI is reducing the reliance on headcount growth (claim c59).

Before LLMs: expanded

Slower hiring predates the agent tools: at the anchor the company had employees, had slowed its hiring plan to about additions for fiscal 2024 for demand reasons, and was limiting sales hiring to backfills. No saving from AI was claimed then. The size is the change AI made, not the whole line.

“We will continue to prioritize hiring in product and engineering. We have slowed our hiring plan for the year. We expect to add approximately 1,000 employees in fiscal 2024, inclusive of M&A.”
CFO, prepared remarks, earnings call, 2023-05-24
“In the sales organization, we're only doing backfills right now, and we will look at, performance management and upgrading people. We could reallocate heads from one region that's underperforming to another region, but no net new hires.”
CFO, qa, earnings call, 2023-05-24

Figures

  • Employees added in the fiscal year to date (six months to 2026-07-31) · as-of 2026-07-31
  • Employees added in the prior fiscal year to the same date (six months to 2025-07-31) · as-of 2025-07-31
  • Employees added in the quarter · 2026-CQ3
  • Employees added in the prior-year quarter · 2025-CQ3
  • Employees added in the quarter below the prior-year quarter’s additions · 2026-CQ3
  • Cumulative shortfall in headcount additions since the start of coverage, against the earlier pace · as-of 2026-07-31
  • Total headcount, summed from the 10-Q’s functional tables · as-of 2026-07-31
  • Total headcount a year earlier, summed from the 10-Q’s functional tables · as-of 2025-07-31
  • Total headcount, year-over-year growth · as-of 2026-07-31
  • Net headcount additions in the quarter, from the filings’ tables · 2026-CQ3
  • Total operating expenses as a share of revenue · 2026-CQ3
  • Total operating expenses as a share of revenue, prior-year quarter · 2025-CQ3
  • Increase in use cases won per account executive, year over year · 2026-CQ3
  • Share of initial outreach emails for inbound leads generated automatically · 2026-CQ3

Reported line it is matched to

The 10-Q’s functional headcount tables sum to against a year earlier, and to more than a quarter earlier, matching the additions the CFO’s figures leave for the quarter; that is below the prior-year quarter’s. The filing attributes operating expense increases to headcount, stock compensation and cloud infrastructure.

as-of 2026-07-31: as-of 2025-07-31: 2026-CQ3: 2026-CQ3: 2025-CQ3: 2026-CQ3: 2026-CQ3: 2025-CQ3:

What else could explain it

  • transformation program: The company states a target for GAAP profitability; restraint on hiring serves that target whatever the tools.
  • operating leverage: Operating expenses were of revenue against with revenue up ; much of the leverage is revenue growing faster than cost.
  • other: The saving is partly spent on the cloud and model usage that replaces the hiring, which the ledger reads as a separate spend channel.

Quotes

“Our outperformance was driven by strong revenue growth and disciplined headcount management.”
c73 · CFO, prepared remarks, earnings call, 2026-09-02
“we have added 334 employees, which includes 173 from our Observe acquisition. This compares to 935 added in the year-ago period.”
c74 · CFO, prepared remarks, earnings call, 2026-09-02
“Internally, AI is unlocking greater productivity. Across the organization, from sales to engineering to finance, our use of AI is transforming our daily work.”
c75 · CFO, prepared remarks, earnings call, 2026-09-02
“As we drive this AI transformation for our customers, we are leading from the front, using CoCo and CoWork throughout our own business to accelerate productivity and efficiency.”
c76 · CEO, prepared remarks, earnings call, 2026-09-02
“In finance, our long-range planning used to require a three-person team and more than 50 spreadsheets. It now runs with one analyst and a series of models that reflect our pricing structure and consumption dynamics.”
c77 · CEO, prepared remarks, earnings call, 2026-09-02
“Within our sales teams, we have automated prospecting for over 125,000 contacts and leads, with 70% of initial outreach emails for inbound leads now being generated automatically before SDR involvement.”
c78 · CEO, prepared remarks, earnings call, 2026-09-02
“At the same time, use cases won per account executive increased 43% year -over -year, demonstrating both growing customer demand and strong sales productivity.”
c79 · CEO, prepared remarks, earnings call, 2026-09-02
“So, the adoption within the finance organization is almost at 100%.”
c80 · CFO, qa, earnings call, 2026-09-02
“The pattern that we are seeing is we are leveraging CoCo and CoWork throughout pretty much every function and every key business process throughout Snowflake.”
c81 · Executive, qa, earnings call, 2026-09-02
“Sales and marketing expenses increased $109.7 million and $240.1 million for the three and six months ended July 31, 2026, compared to the three and six months ended July 31, 2025, respectively. These increases were primarily due to an increase of $38.2 million and $101.7 million in personnel-related costs (excluding commission expenses) and allocated overhead costs for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year, as a result of increased headcount, stock-based compensation, and overall costs to support the growth in our business.”
c82 · Filing, mdna, 10-Q periodic report, 2026-09-04
“We are delivering continued operating margin expansion as we offset growing cloud costs with slowing headcount expense.”
c53 · CFO, prepared remarks, earnings call, 2026-09-02
“AI is driving greater efficiency and reducing our reliance on headcount growth.”
c59 · CFO, prepared remarks, earnings call, 2026-09-02
“Finally, we are increasingly using AI as part of our internal operations. For example, we use AI to enhance research and development, sales and marketing, services delivery, and compliance activities.”
c60 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“What CoCo has done for us in a super native way is it's made the entirety of Snowflake absolutely our sales team AI native.”
c98 · CEO, qa, earnings call, 2026-09-02
“It is our ability to take these powerful tools and drive our own transformation, whether it is in making SDRs more efficient, or in making account planning work much more effectively at scale, or in letting our sales leaders inspect and run their businesses a lot more effectively, or our finance team, under Brian, to be a lot more effective with what they do.”
c99 · CEO, qa, earnings call, 2026-09-02

By quarter

  • Q1 2026quantified · our inference · efficiency · $0 to $26mn
  • Q2 2026quantified · our inference · efficiency · $0 to $53mn
  • Q3 2026quantified · our inference · efficiency · $0 to $104mn

other · cheap to verify

Software, agency and capacity spend displaced by internal agents

0% to 0.14% of the quarter’s revenue

Incremental total: counts in full.

our inferencedisclosure: quantified· motive: efficiency· before LLMs: expanded

The channel returns after a silent quarter with a stated amount: marketing brought search optimization in-house with the coding agent and eliminated of annual agency spend (claim c83). The CEO also describes a sales process built with the agents that would once have needed specialized software (claim c84), with no amount. The dashboarding system retired in the quarter ended 2026-01-31, , is not mentioned again. The size is the ledger’s own, : a quarter of the annual agency bill. The retired system is left out of the point, as in the prior quarter, since no source repeats it, and kept in the high end only. The counterparty is mixed: the search optimization agency here, and across the channel software vendors and cloud providers.

Evidence: 3 quotes, 2 figures, 2 confounds, 2 from before coverage

Bills to outside vendors that the company says its own agents removed: a legacy sales dashboarding system, a search optimization agency, idle compute capacity found with AI, and out-of-policy travel spending. Whoever used to be paid is a software vendor, an agency or a cloud provider. Management states individual amounts on calls; the filings do not mention them.

Why this motive

A displaced outside bill with a stated amount: of annual agency spend eliminated by bringing search optimization in-house with the coding agent (claim c83).

Before LLMs: expanded

Outside spending of these kinds was in the anchor under ordinary names: sales and marketing program costs that rose in fiscal 2024, outside services inside general and administrative expenses, and software subscriptions listed in every expense line. None of it was tied to AI. The size is the change AI made, not the whole line.

“In addition, advertising costs and other expenses associated with our sales, marketing and business development programs increased $19.2 million for the fiscal year ended January 31, 2024, compared to the prior fiscal year.”
Filing, mdna, 10-K periodic report, 2024-03-26
“Costs associated with outside services also increased $5.6 million due to increased legal fees, accounting and other professional service fees related to the normal course of operations.”
Filing, mdna, 10-K periodic report, 2024-03-26

Figures

  • Annual agency spend eliminated by bringing search optimization in-house · as-of 2026-07-31
  • Cost of the legacy dashboarding system the sales agent replaced (period not stated) · as-of 2026-02-25

What else could explain it

  • other: The agency amount is annual; the date the work moved in-house is not given.
  • other: Software that was never purchased is a cost avoided, not a line that fell.

Quotes

“For example, in our marketing organization, CoCo has helped bring search optimization in-house, eliminating $400,000 in annual agency spend, reducing keyword research from approximately 10 hours to 20 minutes, and content production from an estimated 24 hours down to just two.”
c83 · CEO, prepared remarks, earnings call, 2026-09-02
“Something like that would have required a specialized piece of software, a multi-quarter implementation cycle, and then a staged rollout.”
c84 · CEO, qa, earnings call, 2026-09-02
“Things like that are literally now a matter of a pretty smart sales leader saying things in English and having CoWork translate that into what looks like a product.”
c25 · CEO, qa, earnings call, 2026-09-02

By quarter

  • Q1 2026quantified · our inference · efficiency · $104k to $2.0mn
  • Q2 2026not mentioned · inscrutable · efficiency
  • Q3 2026quantified · our inference · efficiency · $50k to $2.1mn

customer support · cheap to verify

Customer support and platform operations work done with the company’s own agents

Not sized

A shape reading carries no dollar size: the quarter’s sources make no claim about support or platform operations, and the movement of the headcount line is shown in the bridge instead.

Matched line moved : the whole line, not this channel.

shape matchdisclosure: not mentioned· motive: efficiency· before LLMs: expanded

The call and the release say nothing of support or platform operations this quarter. The filing line still moves the way the earlier claims predict: cost of product revenue headcount was at the quarter end against a year earlier, positions below the earlier growth rate, while product revenue grew . The prior quarter’s throughput and resolution rates explain that movement, and nothing this quarter attributes it.

Evidence: 0 quotes, 3 figures, 2 confounds, 1 from before coverage

Support engineering and site reliability work the company says its agents shorten: cases analysed before an engineer engages, faster resolution, higher throughput per engineer. The staff sit in cost of product revenue, where the filings show headcount falling while product revenue grows. It is part of the company-wide hiring avoided.

Why this motive

Carried from the prior quarter, when management gave throughput and resolution rates for the support organization; this quarter’s sources are silent on it, and silence is not evidence about motive.

Before LLMs: expanded

Customer support and platform operations staff are in cost of product revenue, in fiscal 2024, with people at the end of that year and personnel cost rising with headcount. The anchor describes no automation of their work. The size is the change AI made, not the whole line.

“Personnel-related costs and allocated overhead costs also increased $33.3 million for the fiscal year ended January 31, 2024, compared to the prior fiscal year, as a result of increased headcount and overall costs to support the growth in our business, and increased stock-based compensation primarily related to additional equity awards granted to new and existing employees.”
Filing, mdna, 10-K periodic report, 2024-03-26

Figures

  • Cost of product revenue headcount (customer support and platform operations) · as-of 2026-07-31
  • Cost of product revenue headcount, a year earlier · as-of 2025-07-31
  • Cost of product revenue headcount below what the growth rate of the year before coverage would give · as-of 2026-07-31

Reported line it is matched to

Cost of product revenue headcount was against , positions below the earlier growth rate. The 10-Q does not attribute the decline.

as-of 2026-07-31: as-of 2025-07-31: as-of 2026-07-31:

What else could explain it

  • operating leverage: Support and operations staff need not grow with consumption; the line was shrinking as a share of revenue before AI was named.
  • other: The 10-Q does not attribute the decline, and no claim this quarter ties it to AI.

By quarter

  • Q1 2026described · our inference · efficiency · $0 to $5.1mn
  • Q2 2026direction only · our inference · efficiency · $0 to $6.4mn
  • Q3 2026not mentioned · shape match · efficiency

other · cheap to verify

Professional services projects delivered faster with the company’s own agents

Not sized

The quarter’s sources make no claim about delivery savings, and the professional services gross loss widened against the prior-year rate, so there is no movement to size.

inscrutabledisclosure: not mentioned· motive: efficiency· before LLMs: expanded

Nothing is said this quarter about delivery cost or project margins in professional services. The reported line moved against the earlier claims: the gross margin fell to from and revenue grew . The ledger reads the widening under the frontier engineering program, which is described this quarter.

Evidence: 0 quotes, 3 figures, 1 confound, 2 from before coverage

Delivery cost the company says it saves in its professional services organization: migrations and implementations completed several times faster with Cortex Code, which management expresses as higher project margins. The cost sits in professional services and other, a line the filings call too small for its margin changes to be meaningful. It is part of the company-wide hiring avoided.

Why this motive

Carried from the prior quarters; this quarter’s sources are silent on the cost of delivering professional services.

Before LLMs: expanded

Professional services ran at a gross margin of in fiscal 2024 with staff, and the CFO described using that team and partners to migrate customers quickly. The anchor attributes the margin to scaling the organization and says nothing of automated delivery. The size is the change AI made, not the whole line.

“Professional services and other gross margin declined for the fiscal year ended January 31, 2024, compared to the prior fiscal year, primarily due to overall increased costs from scaling our professional services organization, including increased headcount and amortization of an acquired developed technology intangible asset as a result of the Mountain business combination.”
Filing, mdna, 10-K periodic report, 2024-03-26
“We are still focused on investing in efficient growth with a concentration on continuing to sign new customers, ensuring these customers are migrated quickly and successfully, leveraging our PS team and partner resources, and selling our newer solutions, such as Snowpark and Streamlit, to win more personas in the enterprise.”
CFO, prepared remarks, earnings call, 2023-05-24

Figures

  • Professional services and other gross margin (negative: a gross loss) · 2026-CQ3
  • Professional services and other gross margin, prior-year quarter (negative: a gross loss) · 2025-CQ3
  • Professional services and other revenue, year-over-year growth · 2026-CQ3

What else could explain it

  • line composition: The line holds the frontier engineering program, training and partner work as well as ordinary delivery.

By quarter

  • Q1 2026direction only · our inference · efficiency · $0 to $4.7mn
  • Q2 2026described · our inference · efficiency · $0 to $1.8mn
  • Q3 2026not mentioned · inscrutable · efficiency

engineering · cheap to verify

Engineering output attributed to the company’s own coding agent

0% to 0.5% of the quarter’s revenue; overlaps another channel, not added into totals

Matched line moved : the whole line, not this channel.

our inferencedisclosure: direction only· motive: narrative-defensive· before LLMs: expanded

Management gives an output rate: over more product capabilities launched in the first half than a year earlier (claim c85). The developer productivity figure of the prior quarter is not repeated. The 10-Q shows research and development headcount at against , up , with the expense increase led by cloud infrastructure and followed by stock compensation and headcount (claim c86). The size is the ledger’s own, : the shortfall against the earlier growth rate, positions, at a loaded cost with a minority share attributed to AI.

Evidence: 4 quotes, 6 figures, 2 confounds, 2 from before coverage

Engineering labor the company implies it saves by using Cortex Code internally, stated as output: more product capabilities shipped, pull requests per engineer, capacity freed for product work. The cost sits in research and development, where the filings show headcount still rising. It is part of the company-wide hiring avoided.

Why this motive

Carried. The claim is again a rate of output, more capabilities launched (claim c85), with no cost figure, while research and development headcount rose .

Before LLMs: expanded

Engineering staff cost is the line that predates the tools: research and development was in fiscal 2024 with employees, growing mainly on personnel cost, and the CFO said hiring in product and engineering would stay the priority. The anchor makes no claim about AI tools in the company’s own engineering. The size is the change AI made, not the whole line.

“We will continue to prioritize hiring in product and engineering. We have slowed our hiring plan for the year. We expect to add approximately 1,000 employees in fiscal 2024, inclusive of M&A.”
CFO, prepared remarks, earnings call, 2023-05-24
“Research and development expenses increased $499.9 million for the fiscal year ended January 31, 2024, compared to the prior fiscal year, primarily due to an increase of $423.3 million in personnel-related costs and allocated overhead costs, as a result of increased stock-based compensation, headcount, and overall costs to support the growth in our business.”
Filing, mdna, 10-K periodic report, 2024-03-26

Figures

  • Increase in product capabilities launched in the first half of the fiscal year (six months to 2026-07-31) on the prior-year half, at least · as-of 2026-07-31
  • Research and development headcount · as-of 2026-07-31
  • Research and development headcount, a year earlier · as-of 2025-07-31
  • Research and development headcount, year-over-year growth · as-of 2026-07-31
  • Research and development headcount below what the growth rate of the year before coverage would give · as-of 2026-07-31
  • Non-GAAP research and development expense per research and development employee in the quarter · 2026-CQ3

Reported line it is matched to

Research and development was against with headcount at against , positions below the earlier growth rate. The 10-Q attributes the expense to cloud infrastructure, stock compensation and headcount (claim c86).

2026-CQ3: 2025-CQ3: as-of 2026-07-31: as-of 2025-07-31: as-of 2026-07-31:

What else could explain it

  • acquisition: Engineers who joined with Observe and Natoma are in the headcount, so the shortfall is understated; the earlier growth rate itself included acquired teams.
  • other: Capabilities launched measure output, not cost; the cloud cost of the tools is rising in the same line.

Quotes

“In the first half of this year alone, we have launched over 330 product capabilities to general availability, 35% more than we did in the first half of last year, underscoring both the pace of our innovation and the breadth of platform expansion underway across Snowflake.”
c85 · CEO, prepared remarks, earnings call, 2026-09-02
“Internally, AI is unlocking greater productivity. Across the organization, from sales to engineering to finance, our use of AI is transforming our daily work.”
c75 · CFO, prepared remarks, earnings call, 2026-09-02
“In addition, personnel-related costs and allocated overhead costs increased $30.3 million and $69.9 million for the three and six months ended July 31, 2026, respectively, compared to the same periods in the prior year, as a result of increased stock-based compensation, headcount, and overall costs to support the growth in our business.”
c86 · Filing, mdna, 10-Q periodic report, 2026-09-04
“Accelerated Product Velocity: Launched over 330 product capabilities to general availability in the first half of fiscal 2027, up 35% year-over-year, and recently introduced Cortex Sense for business context and Cortex AI Gateway, which extends AI from insight to action through its integration of Natoma.”
c95 · Filing, press release, 8-K earnings release, 2026-09-02

By quarter

  • Q1 2026described · our inference · narrative-defensive · $0 to $16mn
  • Q2 2026direction only · our inference · narrative-defensive · $0 to $11mn
  • Q3 2026direction only · our inference · narrative-defensive · $0 to $7.7mn

Revenue arriving through AI5 channels · $60mn to $192mn sized · $60mn to $116mn incremental · 2 not sized

product revenue

AI revenue not sized by product: AI functions, search, analyst, document processing, and the agent products where they carry no size of their own

3.9% to 7.5% of the quarter’s revenue

Incremental total: counts in full.

our inferencedisclosure: withdrawn· motive: offensive· before LLMs: new

The count of all accounts using AI, the metric this channel’s state rested on, was given in the two prior quarters, and then , and is absent from every source this quarter, so the state is withdrawn. In its place management ties a number to AI revenue for the first time: asked to split the acceleration in product revenue growth, the CEO says the AI products contributed approximately of it (claim c4). Growth has accelerated by in two quarters, to (claim c5); that share of the acceleration, applied to prior-year product revenue, is of year-over-year growth. It bounds the increase in all AI products and not the level of this channel, and is kept as a metric. Every size stays the ledger’s own: for all AI product revenue, of product revenue, against a quarter earlier, all of it read on this channel: neither agent product has evidence of its own beyond account counts this quarter, so the estimate is not split by judgment (the umbrella rule; until the rules sweep of 2026-10-06 the channel held , after estimates for the two agent products). The CFO now lists machine learning and notebooks inside AI revenue, beside the agent products and AI functions (claim c3); this quarter is read on that wider definition.

Evidence: 19 quotes, 10 figures, 4 confounds, 7 from before coverage

What management calls AI revenue or the AI business, less whichever of the two agent products the ledger sizes from its own evidence in that quarter. A quarter in which an agent product is measured only by account counts, or had not launched, leaves that product's revenue here: the aggregate is not split by judgment (the umbrella rule, applied in the rules sweep of 2026-10-06), so this channel holds the whole estimate in the quarters ended 2026-01-31 and 2026-07-31 and all but Cortex Code in the quarter ended 2026-04-30. On the definition behind the run-rate stated before coverage, the CEO’s list, that is usage of AI functions inside queries, Cortex Search, Cortex Analyst and document processing. It is billed as consumption like the rest of the platform. Management’s statements about AI revenue as a whole are read on this channel, since no figure is given for any part; the ledger’s estimate of the whole is a figure in each exhibit and this channel’s size is what remains of it. Each quarter is read on the definition stated in it: from the quarter ended 2026-07-31 the CFO also lists machine learning and notebooks inside AI revenue, a widening read in that quarter as a recharacterization and not carried back.

Why this motive

Separately priced AI products to which management now attributes a stated share of the growth acceleration, approximately (claim c4), and on which it raises guidance again (claim c7).

Before LLMs: new

At the anchor the company counted data science, machine learning and AI together as workloads on the platform, used by more than customers in the first quarter of fiscal 2024, up , with Cortex LLM functions still in preview and no revenue given for any of it. Product revenue was in fiscal 2024. On the definition behind the run-rate every item calls a language model, and it is billed as consumption when used, not folded into existing plans, so the money is new; the machine learning and notebook workloads that the CFO lists beside them from the quarter ended 2026-07-31 are not, and are read in that quarter as a recharacterization with no figure to separate them.

“During the fiscal year ended January 31, 2024, capabilities like Marketplace Listing Auto-Fulfillment & Monetization, account replication & failover, Query Acceleration Service, geospatial analytics, and Snowpipe Streaming became generally available, while capabilities like Iceberg tables, Hybrid tables, and Cortex LLM and ML-powered functions became available in public preview and are expected to become generally available in the fiscal year ending January 31, 2025.”
Filing, business, 10-K periodic report, 2024-03-26
“Data science, machine learning, and AI use cases on Snowflake are growing every day. In Q1, more than 1,500 customers leveraged Snowflake for one of these workloads, up 91% year-over-year.”
CEO, prepared remarks, earnings call, 2023-05-24
“From our perspective, machine learning, data science, and AI are workloads that we enable with increased capability, continuous performance, and efficiency improvements.”
CEO, prepared remarks, earnings call, 2023-05-24
“•AI/ML. Our platform enables organizations to securely build and deploy large language models (LLMs) and machine learning (ML) models.”
Filing, business, 10-K periodic report, 2024-03-26
“This momentum has enabled us to achieve a major milestone: $100 million in AI revenue run rate, achieved one quarter earlier than anticipated, thanks to our pace of innovation, cross-functional collaboration, and early adoption among many of our marquee customers. Because we operate as a consumption-based business, this number reflects real-world enterprise usage. It's a direct signal of how customers are using our AI capabilities in production to create value today.”
CEO, prepared remarks, earnings call, 2025-12-03
“The $100 million is primarily the product suite, but it's the whole stack. It is Cortex AI and AI SQL. It's accessible from SQL also as a REST API. And then the products that stack up on top of that, Cortex Search and Cortex Analyst, which are our unstructured and structured data products respectively. And then Snowflake Intelligence, which builds on these building blocks to provide an agentic solution for data products. That's roughly the suite.”
CEO, qa, earnings call, 2025-12-03
“As I said, AI revenue is predominantly driven by the Cortex product suite, including Snowflake Intelligence.”
CEO, qa, earnings call, 2025-12-03

Figures

  • Accounts using AI features (average of the last four weeks of the quarter) · as-of 2026-01-31
  • Accounts using AI capabilities (average of the last four weeks of the quarter) · as-of 2026-04-30
  • Share of the acceleration in product revenue growth that management attributes to its AI products, approximately · 2026-CQ3
  • Acceleration in year-over-year product revenue growth since the quarter ended 2026-01-31, in percentage points · 2026-CQ3
  • Acceleration in year-over-year product revenue growth on the prior quarter, in percentage points · 2026-CQ3
  • Approximately half of the two-quarter acceleration, applied to prior-year product revenue · 2026-CQ3
  • Estimated AI product revenue as a share of product revenue · 2026-CQ3
  • Product revenue guidance for fiscal 2027, as raised · FY2027
  • Increase in fiscal 2027 product revenue guidance on the quarter · FY2027
  • Product revenue, year-over-year growth · 2026-CQ3

What else could explain it

  • relabel: The definition widened this quarter: the CFO describes AI revenue as a broadening portfolio and names machine learning and notebooks inside it (claims c2, c3), workloads that predate the agent products and are absent from the CEO’s list of what the run-rate held (anchor claim snow-anchor-c25). The quarter is read on its own definition; the widening is not carried back into the earlier quarters, and the sources do not say how much of this quarter’s AI revenue it adds.
  • other: The share is of an acceleration, measured in points of growth; converting it to a level needs the earlier contribution and a prior-year level, both resting on assumed shares of the run-rate of stated on the last call before coverage (anchor claim snow-anchor-c24).
  • acquisition: Observe adds about to growth in the year (claim c32), inside the acceleration the share is taken of.
  • line composition: AI revenue is not a reported line; the 10-Q attributes product revenue growth to consumption by existing customers (claim c14).

Quotes

“Q2 benefited from continued strength in our core data platform business and a meaningful step-up in AI revenue.”
c1 · CFO, prepared remarks, earnings call, 2026-09-02
“Our AI revenue reflects a broadening portfolio of AI capabilities.”
c2 · CFO, prepared remarks, earnings call, 2026-09-02
“CoCo delivered another standout quarter. Consumption of CoWork is scaling and driving revenue contribution alongside a diverse set of AI tools from AI functions and document processing to machine learning and notebooks.”
c3 · CFO, prepared remarks, earnings call, 2026-09-02
“I would roughly call it even. Our AI products, which is a pretty broad swath at this point. Absolutely, it's CoCo and CoWork, but it's also things like AI Functions that make data operations proceed at an impressive scale, or even newer products like the AI Gateway. They contributed approximately half of the acceleration that we are seeing.”
c4 · CEO, qa, earnings call, 2026-09-02
“After exiting Q4 of last fiscal year at 30% year-over-year growth, we have now added 7 points of acceleration in just two quarters.”
c5 · CEO, prepared remarks, earnings call, 2026-09-02
“Second, our first-party AI products, CoCo and CoWork, continue to see rapid adoption. As customers build and deploy agents on Snowflake, we are expanding our role into the agentic control plane and creating new opportunities for growth.”
c6 · CEO, prepared remarks, earnings call, 2026-09-02
“Given the strength we have observed both in our core data platform business and AI business, we are raising our product revenue guidance for the year.”
c7 · CFO, prepared remarks, earnings call, 2026-09-02
“What we saw is that we talked about CoCo, CoWork, and all the AI functions driving additional business, but as well as the people who adopt them, they're also increasing business within the core.”
c8 · CFO, qa, earnings call, 2026-09-02
“Q2 marks our third consecutive quarter of product revenue growth acceleration, driven by strength in both our core data platform and a meaningful step-up in AI revenue”
c9 · CFO, press release, 8-K earnings release, 2026-09-02
“To help our customers optimize cost, performance, and speed, we've introduced Cortex AI Gateway, which dynamically routes each task to the right model based on customer-defined policies and real-world performance data with cost and governance controls built in.”
c10 · CEO, prepared remarks, earnings call, 2026-09-02
“Within accounts adopting these products, we see a step change in user growth as Snowflake reaches new lines of business and expands its footprint within existing teams.”
c11 · CEO, prepared remarks, earnings call, 2026-09-02
“So there is a lot more personas that we are selling into this broader portfolio of products.”
c12 · CFO, qa, earnings call, 2026-09-02
“is the desire to post-train open models, which the training itself is an opportunity for us”
c13 · Executive, qa, earnings call, 2026-09-02
“Product revenue increased $401.4 million and $738.9 million for the three and six months ended July 31, 2026, compared to the three and six months ended July 31, 2025, respectively, primarily due to increased consumption of our platform by existing customers, as evidenced by our net revenue retention rate of 126% as of July 31, 2026.”
c14 · Filing, mdna, 10-Q periodic report, 2026-09-04
“CoWork and CoCo are driving transformational outcomes for our customers, while fueling rapid adoption, user growth, new workloads, and overall platform consumption.”
c15 · CEO, press release, 8-K earnings release, 2026-09-02
“Cortex AI Gateway also extends AI from insight to action through its integration of Natoma.”
c64 · CEO, prepared remarks, earnings call, 2026-09-02
“AI has created a powerful flywheel effect across our business, strengthening platform demand, driving adoption of our native AI products, and in turn, fueling greater consumption across the business.”
c100 · CEO, prepared remarks, earnings call, 2026-09-02
“As AI strengthens demand for our core platform, it is also expanding Snowflake's opportunity to deliver a new generation of AI-powered products and experience.”
c101 · CEO, prepared remarks, earnings call, 2026-09-02
“Importantly, our customers' success with AI translates directly into growth for Snowflake.”
c104 · CEO, prepared remarks, earnings call, 2026-09-02

By quarter

  • Q1 2026quantified · our inference · offensive · $20mn to $55mn
  • Q2 2026quantified · our inference · offensive · $8.8mn to $84mn
  • Q3 2026withdrawn · our inference · offensive · $60mn to $116mn

product revenue · cheap to verify

Cortex Code (CoCo): the coding agent for data work

Not sized

The quarter's only measures are counts of accounts, more than with more than added (claim c16); no revenue is given, and the share of the growth acceleration management states is for all AI products together (claim c4). A count of accounts sizes nothing, so the channel reads directional and gets no ballpark (the methodology's count-only rule, rules sweep of 2026-10-06). The former estimate, snow-2026-cq3-f95, was the count times an assumed revenue per account anchored on the Q2 residual. The product's revenue sits in the ledger's estimate of all AI product revenue, read this quarter on the channel for AI revenue outside the separately sized products. The step from Q2, where the size rests on the dollar residual of the guidance beat, comes from the quarter's wording, not from a change at the company.

described, no sizedisclosure: direction only· motive: offensive· before LLMs: new

Cortex Code passed accounts, more than of them added in the quarter, and the CFO calls it another standout quarter (claims c16, c3). No revenue is given; it is the first product named inside the AI revenue that contributed approximately of the growth acceleration. The CEO adds that the agent makes it easier for customers to optimize what they spend, with cost management among its most used skills (claims c92, c21). The account counts are quoted and the reading is unsized; the money is inside the estimate of all AI product revenue.

Evidence: 11 quotes, 3 figures, 2 confounds

Usage revenue from Cortex Code, a coding agent that builds pipelines, migrations, applications and agents on the platform, generally available from February 2026. It automates data engineering work whose output can be run and tested, which is cheap to check. Management reports accounts using it and calls it the largest driver of its raised forecast; it gives no revenue. It is one of the products inside what management calls AI revenue. It is sized only in a quarter where its own evidence carries dollars; a quarter measured by account counts alone leaves it unsized, with its revenue inside the channel for AI revenue not sized by product.

Why this motive

Carried: a separately priced coding agent with a stated account count, , of which more than were added in the quarter (claim c16).

Before LLMs: new

The anchor has no coding agent: it shows Snowpark as the way developers program the platform and the purchase of Neeva for language-model search. A priced unit of agent work on the platform did not exist, and the anchor is silent on any revenue from one.

Figures

  • Accounts using Cortex Code · as-of 2026-07-31
  • Accounts using Cortex Code added in the quarter, at least · 2026-CQ3
  • Estimated Cortex Code revenue per account using it in the quarter · 2026-CQ2

What else could explain it

  • bundling: Accounts using the agent consume more of the core as well (claim c18); which consumption is counted as the product’s own revenue is not disclosed.
  • other: The same product is used by customers to reduce their consumption, an offset inside the same accounts.

Quotes

“Meanwhile, CoCo continues to see rapid adoption, surpassing 9,100 accounts and adding more than 2,000 net new accounts in this quarter alone.”
c16 · CEO, prepared remarks, earnings call, 2026-09-02
“We had 9,100 CoCo accounts this quarter.”
c17 · CFO, qa, earnings call, 2026-09-02
“When we look at CoCo, the accounts that are using CoCo are consuming more of the core as well.”
c18 · CFO, qa, earnings call, 2026-09-02
“It's among the easiest sales that we have done to our customers.”
c19 · CEO, qa, earnings call, 2026-09-02
“We have a pretty sophisticated methodology for measuring CoCo penetration from, we need to get through legal terms, all the way to there are a set of daily users of the product that are living inside CoCo.”
c20 · CEO, qa, earnings call, 2026-09-02
“In fact, our cost management skill in CoCo is a top 10 skill.”
c21 · CEO, qa, earnings call, 2026-09-02
“AI Momentum: CoCo surpassed 9,100 accounts1, adding more than 2,000 accounts in the quarter alone, while CoWork expanded to 5,800 accounts1.”
c22 · Filing, press release, 8-K earnings release, 2026-09-02
“CoCo delivered another standout quarter. Consumption of CoWork is scaling and driving revenue contribution alongside a diverse set of AI tools from AI functions and document processing to machine learning and notebooks.”
c3 · CFO, prepared remarks, earnings call, 2026-09-02
“Second, our first-party AI products, CoCo and CoWork, continue to see rapid adoption. As customers build and deploy agents on Snowflake, we are expanding our role into the agentic control plane and creating new opportunities for growth.”
c6 · CEO, prepared remarks, earnings call, 2026-09-02
“I think the thing that is also materially different this time around with folks that are investing is that products like CoCo make optimization far, far easier than before.”
c92 · CEO, qa, earnings call, 2026-09-02
“Sayari cut costs by more than half and is using CoCo to accelerate the migration of 12 billion records.”
c96 · Filing, press release, 8-K earnings release, 2026-09-02

By quarter

  • Q1 2026described · described, no size · offensive
  • Q2 2026quantified · our inference · offensive · $9.6mn to $45mn
  • Q3 2026direction only · described, no size · offensive

product revenue · cheap to verify

Snowflake Intelligence (renamed CoWork): agents for business users

Not sized

The only measures are a count of accounts, , and its growth, nearly (claim c23); no revenue is given. A count of accounts sizes nothing, so the channel reads directional and gets no ballpark (the methodology's count-only rule, rules sweep of 2026-10-06). The former estimate, snow-2026-cq3-f96, was the count times an assumed revenue per account. The product's revenue sits in the ledger's estimate of all AI product revenue, read this quarter on the channel for AI revenue outside the separately sized products.

described, no sizedisclosure: direction only· motive: offensive· before LLMs: new

The product appears under a new name. The call and the release speak of CoWork where the prior quarters said Snowflake Intelligence, with accounts, up nearly on the quarter (claim c23); that count and growth rate are consistent with the doubling reported a quarter earlier from , and no source states the renaming. Growth in accounts slowed sharply from that doubling. The CFO says consumption is scaling and contributing revenue (claim c3). The account count is quoted and the reading is unsized; the money is inside the estimate of all AI product revenue.

Evidence: 6 quotes, 2 figures, 2 confounds, 3 from before coverage

Usage revenue from Snowflake Intelligence, the natural-language agent interface for business users, which the sources call CoWork from the quarter ended 2026-07-31. It answers questions that would otherwise go to an analyst. Management reports accounts using it and no revenue. It is one of the products inside what management calls AI revenue. It is sized only in a quarter where its own evidence carries dollars; a quarter measured by account counts alone leaves it unsized, with its revenue inside the channel for AI revenue not sized by product.

Why this motive

Carried: a consumption-priced agent product with a stated account count, (claim c23), whose consumption the CFO says is scaling (claim c3).

Before LLMs: new

No agent product for business users is in the anchor. On the anchor call the CEO said natural-language questions over data were in use inside the company and would be available later that year, with no price or revenue attached. The anchor is silent on revenue from conversational agents.

“running these things on top of, you know, for example, Salesforce data in Snowflake, which is a very common thing, something that we're already doing internally. That's gonna be available in the second half all over the place, and people will like it.”
CEO, qa, earnings call, 2023-05-24
“The $100 million is primarily the product suite, but it's the whole stack. It is Cortex AI and AI SQL. It's accessible from SQL also as a REST API. And then the products that stack up on top of that, Cortex Search and Cortex Analyst, which are our unstructured and structured data products respectively. And then Snowflake Intelligence, which builds on these building blocks to provide an agentic solution for data products. That's roughly the suite.”
CEO, qa, earnings call, 2025-12-03
“As I said, AI revenue is predominantly driven by the Cortex product suite, including Snowflake Intelligence.”
CEO, qa, earnings call, 2025-12-03

Figures

  • Accounts using CoWork, the product earlier reported as Snowflake Intelligence · as-of 2026-07-31
  • Accounts using CoWork, growth on the prior quarter, nearly · 2026-CQ3

What else could explain it

  • relabel: The sources switch from Snowflake Intelligence to CoWork without saying they are the same product; the ledger reads them as one on the continuity of the account counts.
  • bundling: The product shares models, harness and runtime with Cortex Code; revenue is not reported for either.

Quotes

“CoWork expanded to 5,800 accounts, up nearly 11% quarter-over-quarter.”
c23 · CEO, prepared remarks, earnings call, 2026-09-02
“What products like CoWork firmly demonstrated was the ability to get really flexible and quick value from data.”
c24 · CEO, qa, earnings call, 2026-09-02
“Things like that are literally now a matter of a pretty smart sales leader saying things in English and having CoWork translate that into what looks like a product.”
c25 · CEO, qa, earnings call, 2026-09-02
“AI Momentum: CoCo surpassed 9,100 accounts1, adding more than 2,000 accounts in the quarter alone, while CoWork expanded to 5,800 accounts1.”
c22 · Filing, press release, 8-K earnings release, 2026-09-02
“CoCo delivered another standout quarter. Consumption of CoWork is scaling and driving revenue contribution alongside a diverse set of AI tools from AI functions and document processing to machine learning and notebooks.”
c3 · CFO, prepared remarks, earnings call, 2026-09-02
“Second, our first-party AI products, CoCo and CoWork, continue to see rapid adoption. As customers build and deploy agents on Snowflake, we are expanding our role into the agentic control plane and creating new opportunities for growth.”
c6 · CEO, prepared remarks, earnings call, 2026-09-02

By quarter

  • Q1 2026direction only · described, no size · offensive
  • Q2 2026direction only · described, no size · offensive
  • Q3 2026direction only · described, no size · offensive

customer cohort

Core platform consumption that management attributes to AI

0% to 4.9% of the quarter’s revenue

Incremental total: counts at zero.

Matched line moved : the whole line, not this channel.

our inferencedisclosure: direction only· motive: exploratory· before LLMs: relabelled

Management calls AI a structural multiplier on core consumption and says the effect of deeper Cortex Code adoption is noticeable in every cohort (claims c27, c29). Asked for the uplift, the CEO says the company measures it and is not ready to share the number (claim c28). By his split, the part of the of acceleration not credited to AI products is the other half, which also holds migrations, other products and Observe (claim c4). Net revenue retention was . The size is the ledger’s own, .

Evidence: 24 quotes, 5 figures, 4 confounds, 5 from before coverage

The part of ordinary platform consumption (warehousing, data engineering, migrations) that management credits to AI: customers moving data to the platform to prepare for AI, adopters of the AI products consuming more of the core, and migrations finished faster with the coding agent. The dollars sit in product revenue; management says it measures the uplift by cohort and has not shared it.

Why this motive

Carried as exploratory. Management says customers using AI consume more across the platform and that it measures this by cohort, and declines to share the measure (claims c27, c28); the filing’s generic cause, consumption by existing customers (claim c14), does not contradict it.

Before LLMs: relabelled

The same consumption was sold at the anchor: product revenue was in fiscal 2024 at a net revenue retention rate of , which the filing attributed to increased consumption by existing customers. The CEO already described AI as a further source of workloads and said data has gravitational pull; no amount was attached then and no measure has been given since.

“Data science, machine learning, and AI use cases on Snowflake are growing every day. In Q1, more than 1,500 customers leveraged Snowflake for one of these workloads, up 91% year-over-year.”
CEO, prepared remarks, earnings call, 2023-05-24
“From our perspective, machine learning, data science, and AI are workloads that we enable with increased capability, continuous performance, and efficiency improvements.”
CEO, prepared remarks, earnings call, 2023-05-24
“Product revenue increased $728.1 million for the fiscal year ended January 31, 2024, compared to the prior fiscal year, primarily due to increased consumption of our platform by existing customers, as evidenced by our net revenue retention rate of 131% as of January 31, 2024.”
Filing, mdna, 10-K periodic report, 2024-03-26
“You know, with AI right now, I mean, it's gonna, you know, drive a whole other vector in terms of workload to development.”
CEO, qa, earnings call, 2023-05-24
“Data has gravitational pull. Given the vast universe of data Snowflake already manages, it's no surprise that interest in these capabilities is escalating while its uses are still evolving.”
CEO, prepared remarks, earnings call, 2023-05-24

Figures

  • Acceleration in year-over-year product revenue growth since the quarter ended 2026-01-31, in percentage points · 2026-CQ3
  • Share of the acceleration in product revenue growth that management attributes to its AI products, approximately · 2026-CQ3
  • Product revenue, year-over-year increase · 2026-CQ3
  • Net revenue retention rate · as-of 2026-07-31
  • Product revenue growth from Observe included in fiscal 2027 guidance, in percentage points · FY2027

Reported line it is matched to

Product revenue rose to . The 10-Q attributes the increase to consumption by existing customers (claim c14) and none of it to AI.

2026-CQ3: 2025-CQ3: 2026-CQ3:

What else could explain it

  • relabel: The consumption is the same warehousing, engineering and migration work sold before; what is new is the reason management gives for it.
  • acquisition: Observe adds about to growth (claim c32).
  • operating leverage: Net revenue retention of describes ordinary expansion by existing customers, which is the cause the filing gives.
  • other: Management holds a measure of the uplift and withholds it.

Quotes

“Q2 benefited from continued strength in our core data platform business and a meaningful step-up in AI revenue.”
c1 · CFO, prepared remarks, earnings call, 2026-09-02
“I would roughly call it even. Our AI products, which is a pretty broad swath at this point. Absolutely, it's CoCo and CoWork, but it's also things like AI Functions that make data operations proceed at an impressive scale, or even newer products like the AI Gateway. They contributed approximately half of the acceleration that we are seeing.”
c4 · CEO, qa, earnings call, 2026-09-02
“After exiting Q4 of last fiscal year at 30% year-over-year growth, we have now added 7 points of acceleration in just two quarters.”
c5 · CEO, prepared remarks, earnings call, 2026-09-02
“Given the strength we have observed both in our core data platform business and AI business, we are raising our product revenue guidance for the year.”
c7 · CFO, prepared remarks, earnings call, 2026-09-02
“What we saw is that we talked about CoCo, CoWork, and all the AI functions driving additional business, but as well as the people who adopt them, they're also increasing business within the core.”
c8 · CFO, qa, earnings call, 2026-09-02
“Q2 marks our third consecutive quarter of product revenue growth acceleration, driven by strength in both our core data platform and a meaningful step-up in AI revenue”
c9 · CFO, press release, 8-K earnings release, 2026-09-02
“Within accounts adopting these products, we see a step change in user growth as Snowflake reaches new lines of business and expands its footprint within existing teams.”
c11 · CEO, prepared remarks, earnings call, 2026-09-02
“Product revenue increased $401.4 million and $738.9 million for the three and six months ended July 31, 2026, compared to the three and six months ended July 31, 2025, respectively, primarily due to increased consumption of our platform by existing customers, as evidenced by our net revenue retention rate of 126% as of July 31, 2026.”
c14 · Filing, mdna, 10-Q periodic report, 2026-09-04
“CoWork and CoCo are driving transformational outcomes for our customers, while fueling rapid adoption, user growth, new workloads, and overall platform consumption.”
c15 · CEO, press release, 8-K earnings release, 2026-09-02
“When we look at CoCo, the accounts that are using CoCo are consuming more of the core as well.”
c18 · CFO, qa, earnings call, 2026-09-02
“First, AI is bringing new workloads onto the platform.”
c26 · CEO, prepared remarks, earnings call, 2026-09-02
“Third, AI activation continues to lift overall platform consumption. Customers using AI on Snowflake consume more across the data platform, creating a structural multiplier for our business.”
c27 · CEO, prepared remarks, earnings call, 2026-09-02
“At this time, we are not ready to share the exact uplift numbers, but we do measure cohort behavior.”
c28 · CEO, qa, earnings call, 2026-09-02
“As CoCo adoption gets deeper, more users within an account adopting, and more accounts and more customers themselves adopting, the effect is pretty noticeable for all the different cohorts that we have worked with.”
c29 · CEO, qa, earnings call, 2026-09-02
“This metric has very, very visibly improved for the newest cohorts of customers that we are acquiring.”
c30 · CEO, qa, earnings call, 2026-09-02
“As customers move quickly to modernize their data estates and establish a strong contact layer for AI, more and more customers are migrating workloads to our platform, a process now massively accelerated with AI.”
c31 · CEO, prepared remarks, earnings call, 2026-09-02
“This includes approximately one percentage point of growth from Observe, consistent with our previous outlook.”
c32 · CFO, prepared remarks, earnings call, 2026-09-02
“Within our existing base, customer expansion is healthy, as evidenced by our net revenue retention rate of 126%. This expansion is underpinned by growth in both migrations and AI use cases.”
c33 · CFO, prepared remarks, earnings call, 2026-09-02
“First, I think we see the acceleration come from a very broad swath of customers.”
c34 · CEO, qa, earnings call, 2026-09-02
“Overall, I am pretty happy with both the fact that our growth is coming from a very broad swath of our customers, without a whole lot of concentration in any one particular sector”
c36 · CEO, qa, earnings call, 2026-09-02
“Sayari cut costs by more than half and is using CoCo to accelerate the migration of 12 billion records.”
c96 · Filing, press release, 8-K earnings release, 2026-09-02
“AI has created a powerful flywheel effect across our business, strengthening platform demand, driving adoption of our native AI products, and in turn, fueling greater consumption across the business.”
c100 · CEO, prepared remarks, earnings call, 2026-09-02
“As AI strengthens demand for our core platform, it is also expanding Snowflake's opportunity to deliver a new generation of AI-powered products and experience.”
c101 · CEO, prepared remarks, earnings call, 2026-09-02
“Importantly, our customers' success with AI translates directly into growth for Snowflake.”
c104 · CEO, prepared remarks, earnings call, 2026-09-02

By quarter

  • Q1 2026described · our inference · exploratory · $0 to $42mn
  • Q2 2026direction only · our inference · exploratory · $0 to $40mn
  • Q3 2026direction only · our inference · exploratory · $0 to $76mn

customer cohort

Revenue from AI-native companies

0.29% to 3.9% of the quarter’s revenue; overlaps another channel, not added into totals

our inferencedisclosure: bounded· motive: exploratory· before LLMs: new

Asked about the quality of the acceleration, the CEO says it is not concentrated in AI-native companies, which remain a small part of revenue (claim c35). That limits the level without a number. The size is the ledger’s own, , an assumed small share of product revenue.

Evidence: 3 quotes, 1 figure, 2 confounds

Product revenue from customers that are themselves AI-native companies. Management names the cohort only to say that growth is not concentrated in it and that it is a small part of revenue. The channel cuts product revenue by payer, where the other revenue channels cut it by product and cause. The overlap is partial: what these customers spend on the AI products sits in the three AI product channels, and any AI-driven growth in their core consumption may sit in core consumption attributed to AI, which is sized as a share of the growth acceleration; their base core consumption, likely most of this estimate, is in no channel. Its readings list those four channels as overlaps and stay out of the revenue total as a conservative choice, which may understate the total by that base.

Why this motive

The cohort is named only to deny concentration in it (claim c35); the sources give no tell about why these customers spend and do not contradict each other. A cohort named with no measure and no line moving reads exploratory.

Before LLMs: new

The anchor does not mention AI-native companies as customers and gives no revenue by customer type beyond its largest-customer counts. The payers exist because of LLMs; what they purchase is the same platform.

Figures

  • Product revenue · 2026-CQ3

What else could explain it

  • line composition: These dollars are a cut of product revenue by payer, and the overlap with the other revenue channels is partial. What AI-native companies spend on the AI products sits in the three AI product channels, and any AI-driven growth in their core consumption may sit in core consumption attributed to AI, which is an increment on the growth acceleration; their base core consumption, likely most of this estimate, is in no channel. The reading is left out of the revenue total as a conservative choice, which may understate the total by that base.
  • other: No definition of an AI-native company is given.

Quotes

“It is not concentrated, for example, with, let us say, AI-native companies. They continue to be a small part of our overall revenue stream.”
c35 · CEO, qa, earnings call, 2026-09-02
“Overall, I am pretty happy with both the fact that our growth is coming from a very broad swath of our customers, without a whole lot of concentration in any one particular sector”
c36 · CEO, qa, earnings call, 2026-09-02
“First, I think we see the acceleration come from a very broad swath of customers.”
c34 · CEO, qa, earnings call, 2026-09-02

Cost imposed, or revenue lost, by others’ AI1 channel · $0 to $15mn sized · $0 to $15mn incremental

customer cohort

Consumption lost to model providers and to customers’ own AI

0% to 0.96% of the quarter’s revenue

Incremental total: counts in full.

our inferencedisclosure: described· motive: imposed· before LLMs: new

The competing claim on customers’ budgets is now described from inside: the product chief says many customers made large commitments to a single model company and later wanted flexibility, which he presents as the case for model neutrality (claims c87, c88). The CEO says owning the user experience is critical and that the platform is only part of a customer’s estate (claims c90, c89). The CFO reports a gross retention rate that is flat and net revenue retention of (claims c91, c33), and the 10-Q repeats that companies have begun to build their own software with AI (claim c93). No loss is described. The ledger’s range, , keeps a small allowance. The counterparty is mixed: model providers building their own data layers, and customers who build their own software with AI or cap their agent usage.

Evidence: 11 quotes, 1 figure, 2 confounds, 2 from before coverage

Revenue the company would lose because of someone else’s AI: model providers building their own data layers, customers writing their own software with AI, or customers capping agent usage to contain token bills. The 10-K names the first two as risks; on calls management says model neutrality is an advantage and reports a stable net revenue retention rate.

Why this motive

A toll channel: any workload or budget moved to a model provider, replaced by software a customer builds with AI, or optimized away is the customer’s decision. Imposed by construction.

Before LLMs: new

Customers cutting consumption predates AI: at the anchor large customers were reducing storage and compute bills for budget reasons and the CFO forecast a annual revenue headwind from hardware and software efficiency, with net revenue retention at at the end of fiscal 2024. Loss of workloads to model providers or to software customers build with AI is not described in the anchor.

“Generally, those two combined, we forecast that there's a 5% headwind every year to our revenue associated with those.”
CFO, qa, earnings call, 2023-05-24
“A few of our largest customers have scrutinized Snowflake costs as they face headwinds in their own businesses. For example, some organizations have reevaluated their data retention policies to delete stale and less valuable data. This lowers their storage bill and reduces compute cost.”
CFO, prepared remarks, earnings call, 2023-05-24

Figures

  • Net revenue retention rate · as-of 2026-07-31

What else could explain it

  • other: Retention rates are measured on existing customers and would not show a workload or a budget that went to a model company first.
  • other: Customers optimizing consumption with the company’s own coding agent reduce revenue too; that is the company’s product, not another party’s, and is not counted here.

Quotes

“We have heard from many, many customers that they made large commitments to one specific model company, and later on are saying, "Oh, I should have wanted to do a different model." Whereas the commitment to Snowflake gives them that flexibility, and as Sridhar said, automatic routing into what is the right model for the right task.”
c87 · Executive, qa, earnings call, 2026-09-02
“To your question on whether neutrality is a competitive advantage, absolutely it is.”
c88 · Executive, qa, earnings call, 2026-09-02
“But on the other hand, we understand that we live in a world where we have to play nice. Snowflake is only a part of the overall software estate that our customers have.”
c89 · CEO, qa, earnings call, 2026-09-02
“So I have been very, very consistent for now two-plus years in my conviction, in our conviction, that owning the user experience is critical.”
c90 · CEO, qa, earnings call, 2026-09-02
“That is up significantly from last quarter, and the gross retention rate has been relatively flat across the last several quarters.”
c91 · CFO, qa, earnings call, 2026-09-02
“I think the thing that is also materially different this time around with folks that are investing is that products like CoCo make optimization far, far easier than before.”
c92 · CEO, qa, earnings call, 2026-09-02
“In addition, companies have begun to use AI to develop their own software, reducing their need to purchase third-party solutions.”
c93 · Filing, risk factors, 10-Q periodic report, 2026-09-04
“It is easier to consolidate in a single central platform like Snowflake.”
c94 · Executive, qa, earnings call, 2026-09-02
“Within our existing base, customer expansion is healthy, as evidenced by our net revenue retention rate of 126%. This expansion is underpinned by growth in both migrations and AI use cases.”
c33 · CFO, prepared remarks, earnings call, 2026-09-02
“As models have gotten more powerful, cost has absolutely become a concern.”
c43 · CEO, qa, earnings call, 2026-09-02
“In fact, our cost management skill in CoCo is a top 10 skill.”
c21 · CEO, qa, earnings call, 2026-09-02

By quarter

  • Q1 2026described · our inference · imposed · $0 to $12mn
  • Q2 2026described · our inference · imposed · $0 to $13mn
  • Q3 2026described · our inference · imposed · $0 to $15mn

Reported lines, year-over-year growth

Revenue +35.1%

Q3 2026. Growing slower than revenue: research and development (+15.3%), sales and marketing (+21.8%), general and administrative (+0.9%), total operating expenses (+16.7%). A displaced cost shows up as a line that stays under the dashed revenue line. These are the audited lines, as first reported; nothing here is attributed to AI by the filing. Not drawn: general and administrative, which one-time items move by more than 60% in a quarter; the values are in the table below.

Cost of revenueResearch and developmentSales and marketingTotal operating expensesRevenue
0%10%20%30%40%Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026Q2 2026Q3 2026Cost of revenueRevenueSales and marketingTotal operating expensesResearch and development
Reported values and filings
LineQ2 2025Q3 2025Q4 2025Q1 2026Q2 2026Q3 2026
Revenue$1.04bn$1.14bn$1.21bn$1.28bn$1.39bn$1.55bn
Cost of revenue$349mn$372mn$391mn$426mn$465mn$510mn
Research and development$472mn$492mn$494mn$511mn$535mn$567mn
Sales and marketing$459mn$502mn$550mn$551mn$589mn$612mn
General and administrative$210mn$119mn$107mn$114mn$129mn$121mn
Total operating expenses$1.14bn$1.11bn$1.15bn$1.18bn$1.25bn$1.30bn