Will Reddit's quarterly ARPU growth fall below 10% YoY before Q2 2027?
Current Prediction
Why This Question Matters
ARPU trajectory is the central debate. The Gravy Gauge flagged 41% ARPU growth masking 55% traffic decline as unsustainable. If ARPU growth falls below 10% while traffic headwinds persist, it validates the core concern that revenue durability is CONDITIONAL on efficiency gains that cannot persist indefinitely. If ARPU sustains above 10%, it suggests Reddit has structural pricing power independent of traffic trends.
Prediction Distribution
Individual Predictions(9 runs)
Reddit's ARPU grew 41% YoY in Q3 2025, but this was achieved through efficiency improvements while DAUq traffic declined 55%. The committee classified REVENUE_DURABILITY as CONDITIONAL with HIGH confidence. While current ARPU growth is strong, the question asks about any quarter through Q2 2027 — giving 5+ quarters for deceleration to occur.
Current 41% ARPU growth provides substantial buffer above 10% threshold. However, the committee found this growth is CONDITIONAL on efficiency gains that may not persist. Traffic decline of 55% creates structural headwind.
Over a 5+ quarter horizon, ARPU growth falling below 10% is more likely than not given the structural tension between efficiency-driven monetization and declining traffic. The committee's CONDITIONAL classification implies this efficiency cannot persist indefinitely.
ARPU efficiency gains masking traffic decline is the core vulnerability. Over 5+ quarters, base effects and traffic headwinds make sub-10% growth increasingly likely.
41% ARPU growth is well above 10% threshold, providing substantial buffer. Reddit's monetization improvements appear structural rather than one-time. But CONDITIONAL classification suggests eventual limits.
Current ARPU trajectory strong but committee flagged it as masking traffic vulnerability. 10% threshold is low enough that Reddit would need significant deceleration, but 5+ quarter window provides time for this.
Traffic decline of 55% creates persistent headwind. ARPU efficiency gains have natural ceilings. Over 5+ quarters, deceleration below 10% is probable.
CONDITIONAL revenue durability classification with traffic headwinds suggests ARPU growth will eventually slow. The 5+ quarter window makes sub-10% growth more likely than not.
Strong current ARPU growth provides buffer, but structural dependency on efficiency gains that the committee flagged as unsustainable over the long horizon tilts probability toward YES.
Resolution Criteria
Resolves YES if any quarterly earnings report filed between now and August 15, 2027 shows year-over-year ARPU growth of less than 10% for that quarter. ARPU is calculated as Global Average Revenue Per User, defined as revenue divided by Daily Active Uniques (DAUq). Resolves NO if all quarters through Q2 2027 show YoY ARPU growth of 10% or greater. Resolution based on the specific ARPU metric disclosed in the 'Key Metrics' or 'Management's Discussion and Analysis' section of Reddit's 10-Q or 10-K filings.
Resolution Source
Reddit Inc. Form 10-Q or 10-K filings (SEC EDGAR), specifically the 'Key Metrics' or 'MD&A' sections reporting ARPU and year-over-year growth rates
Source Trigger
ARPU growth <10% while traffic decline continues
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